ALL MATTERS — Studio Andrade

STUDIO ANDRADE

BRAND & CREATIVE STRATEGY

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Matthew Andrade is a strategic leader working at the intersection of brand, technology, and culture.

He helps businesses find clarity, define their narrative, and launch ideas that drive growth.

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ALL MATTERS
2022

A new name and strategic identity to reflect OrganiCup’s evolution into a broader sustainability platform. We rebranded the company with a unifying story that champions small choices as drivers of meaningful change.

Contributions:
- Positioning
- Naming
- Narrative Development

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Write in the morning, revise in the afternoon, read at night, and spend the rest of your time exercising your diplomacy, stealth, and charm.

- Roberto Bolaño