STUDIO ANDRADE
CREATIVE + STRATEGY
EMAIL LINKEDIN

Matthew Andrade is a strategic leader working at the intersection of brand, technology, and culture.

He helps businesses find clarity, define their narrative, and launch ideas that drive growth.


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KIZEN
2025
I partnered with Suntory’s global marketing team to reposition Varon, Japan’s best-selling men’s moisturizer, for Western markets. The work focused on product positioning, audience insight, and strategic messaging. The result is Kizen — a wellness brand that blends Japanese innovation with traditional luxury, positioned as a simple, complete skincare solution for everyday use.


Contributions:
- Brand/Product Posioning
- Strategic Narrative

Website 

©2025


Write in the morning, revise in the afternoon, read at night, and spend the rest of your time exercising your diplomacy, stealth, and charm.

- Roberto Bolaño